Their Genus

Soaked Luxury Pool Party is a boutique, Brisbane and Gold Coast-based company that specialises in events that feature local and interstate artists.

The Brief

To create a suitable brand identity through, clear concise branding and develop a website that encapsulates the event to be held at Couran Cove.

The Solution

Genus Creative created a suitable brand identity for Soaked. Before embarking on creating the brand, time was taken to understand the nature of the event, the location, their clients. The following items were delivered: Brand Identity, website design and development, social media material to promote the events and print material for advertising and distribution including press advertisements, posters and flyers.

Genus Creative has been engaged for various projects in the music event space for the best part of twenty years, which speaks for its self. With their creative direction, professional ongoing support and relentless pursuit of perfection Genus Creative’ input has been invaluable. Over this time the company has developed everything from promotional materials, presentations, billboards. Covering a broad industry scope from music events, product launches, fashion parades, hospitality venues and resorts, pitch level concepts through to execution of traditional and digital media. You will not regret investing in Genus Creative!
Michael Watt
Director | Paper Street Agency