We are a boutique creative agency that helps established family businesses in hospitality and food & beverage step into their next chapter with confidence. If you know your trade inside out but aren’t sure how to show the world what you’re worth — that’s exactly where we come in. We’ll work through it with you, one step at a time, from first idea to finished result.
Honest craft. Steady hands. Built to last.
WE ARE GENUS CREATIVE
- Almost 3 Decades of Showing UpExperience you can lean on
Genus Creative has spent 30 years working with businesses that take their reputation seriously — crafting brands that earn trust, attract the right people, and keep working long into the future.
- We Work Alongside YouAt your pace, every step of the way
Genus Creative works with you, not at you. We take the time to understand what you’ve built, then help shape a brand that protects it, grows it, and feels completely true to who you are.
- Your Name Is Safe With UsProtecting what you've worked hard to earn
Genus Creative keeps a watchful eye on everything that carries your name — ensuring it stays consistent, credible, and something you’re proud of, wherever people encounter it.
- The Tech Side — SortedSimple, practical, and never overcomplicated
Genus Creative handles the technical side of things so you don’t have to. The right tools, set up properly — so your business runs smoothly and the right people can find you.
BUILT BY HAND. READY FOR WHAT IS NEXT
WE’VE SPENT ALMOST 3 DECADES 25 YEARS WORKING WITH PEOPLE WHO BUILT THEIR BUSINESSES THE HARD WAY.
A boutique agency for family businesses with a story worth telling
We’re a small, close-knit team. We work with family businesses who know their trade inside out but aren’t sure how to show the world what they’re really worth. We move at your pace, speak your language, and stay with you every step of the way — from that first conversation to the moment it all comes together.
EXPERIENCE THAT COMES FROM DOING THIS FOR A LONG TIME.
A brand built on the same values you run your business by.
Almost 3 decades working alongside family businesses that take their reputation seriously. We understand what it means to have your name above the door — and we build brands that honour your heritage, earn trust, attract the right customers, and keep working for you long after we’re done.
27
Years of trading
For the long haul
10720
Fonts
For every occasion
250
Design Litreature
For inspiration
35600
Cups of chai
For optimal productivity
What our clients say
Genus Creative’s work has been nothing less than remarkable. They have an exceptional eye for detail, listens to what their clients want and delivers beyond expectation. Genus Creative is organised, extremely efficient and has a genuine care and passion for their work. Couponabox artwork stands out within the market place due greatly to Genus Creative’s talent, skill and commitment. They are an an extremely rare find and one to be cherished.
George Braoudakis
Business Development Director
I don’t need design often but when I do I know where to go. I have been using Genus Creative for all my Graphic design for over a decade. They have brilliantly executed every brief and have amazing ideas and creativity. I can trust that Genus will take any rough idea I have and take it to the correct professional level. Having designed and delivered a wide range of projects for me including business stationery, film props, large signage, album artwork and website design. Genus Creative has a prompt and friendly manner which always helps when there is a deadline looming. Thanks Genus! Genus - Latin for excellent design.
Mike Squire
Director
I was introduced to Genus Creative in 2010 through a mutual colleague and successful small business owner. Genus Creative grasped my needs and ran with them producing a website design that paid off in dividends. Genus Creative was the partner I had been searching for.
Professionalism and ongoing support are impeccable; each modification introduced added that extra little something special to my work. The companies flexibility, organisation and efficiency are unmatched. Working with an open-minded, responsive professional is a pleasure. I am always extremely satisfied with the finished product and look forward to the future.
Professionalism and ongoing support are impeccable; each modification introduced added that extra little something special to my work. The companies flexibility, organisation and efficiency are unmatched. Working with an open-minded, responsive professional is a pleasure. I am always extremely satisfied with the finished product and look forward to the future.
Tina Gilbert
Director
We have engaged Genus Creative for various projects in the music event space for the best part of twenty years which speaks for its self. Genus's creative direction, professional ongoing support has been invaluable and we appreciate her relentless pursuit of perfection. Over this time the company has developed everything from promotional materials, presentations, billboards for everything from music events, product launches, fashion parades, hospitality venues and resorts from pitch level up through to execution of traditional and digital media. You will not regret investing in Genus Creative!.
Michael Watt
Director
